by Alex Billington
April 16, 2026
Source: YouTube
“Do you remember the Boogeyman?” Apple TV has debuted one more creepy teaser trailer for the horror comedy series Widow’s Bay, out to watch later this month. This one tells the story of the Boogeyman. A skeptical mayor of a New England town refuses to bow to the superstitions of residents who say the place is cursed. Created by Katie Dippold, directed & produced by horror filmmaker Hiro Murai. “Prepare to visit the local haunts of Widow’s Bay.” Unfortunately, the locals were right. After decades of calm, the ol’ stories that seemed too crazy to be true, start happening again. Widow’s Bay mixes genuine horror with some goofy comedy. Matthew Rhys stars as new mayor Tom Loftis, with Kate O’Flynn, Stephen Root, Kingston Rumi Southwick, Kevin Carroll, and Dale Dickey. This has some talented horror directors involved – such as Ti West (The Sacrament, The Innkeepers, X, Pearl, MaXXXine), Andrew DeYoung (Friendship), Hiro Murai (“Barry”, “Atlanta”, “Mr & Mrs Smith”, Guava Island). The first teaser debuted a few weeks ago and last week we got a Sea Hag teaser. I’m digging these horror story teasers – scary but still amusing, too.
Here’s another “The Boogeyman” teaser trailer for Apple TV’s horror series Widow’s Bay, on YouTube:
You can rewatch the first teaser trailer for Apple TV’s Widow’s Bay series right here for even more footage.
Widow’s Bay is a quaint island town 40-miles off the coast of New England. But something lurks beneath the surface. Mayor Tom Loftis (Matthew Rhys) is desperate to revive his struggling community. There’s no wifi, spotty cellular reception, and he must contend with superstitious old locals who believe their island is cursed. He wants these people to respect him. They don’t. They think he is soft & cowardly. And he is. But Loftis is determined to build a better future for his son and turn it into a tourist destination. Miraculously, Loftis succeeds: tourists are coming. Unfortunately, the locals were right. After decades of calm, the old stories that seemed too ludicrous to be true start happening again… Widow’s Bay blends genuine horror with an undercurrent of character-driven comedy. Widow’s Bay is a series created & written & showrun by screenwriter Katie Dippold from “Mad TV” and “Parks and Recreation” previously. With episodes directed by filmmakers Hiro Murai, Ti West, Sam Donovan, Andrew DeYoung. Made by Apple Studios, Spooky Tree, Chum Films. Executive produced by Katie Dippold, Hiro Murai, Carver Karaszewski, Claudia Shin, Matthew Rhys. Apple debuts the Widow’s Bay series streaming on Apple TV starting April 29th, 2026 coming up.
